After the short teaser video LEGO dropped at the start of the week which hinted at the incoming announcement of the next LEGO Ideas set today.
Introducing the LEGO Ideas Typewriter (21327) set!
The features of this beautiful looking set are really quite interesting and makes you think just how LEGO does it time & time again. It’s built in 1:1 scale, meaning that it’s ‘life-size’, and is modelled on an Erika-10 portable typographer, the very one that sat on Ole Kirk Kristensen’s desk in the 1930’s – how’s that for an interesting fact!
With a respectable 2079 pieces, almost double from the original LEGO Ideas submission which was 1254 pieces.
Being 1:1 scale you can imagine the size of this thing, with it almost fitting in a 32×32 baseplate, so you’ll definitely need to set-aside display space for it.
I’m personally very intrigued in regards to how this incredible set works and the techniques used by LEGO to have the keys not only move but push the red ribbon (which is a new element in itself) to mimic the real-life functions of a Typewriter.
It’s retail price is a little on the steep side but we’ve come to expect that from LEGO and being a premium product, coming in at: £179.99 – $199.99 (USD) – €199.99.
You don’t have to wait too long for this to hit shelves, if you’re a VIP that is, as the early release date is 16th June, followed by 1st July for the general public.
Let us know whether this is your cup of tea or not in the comments below, we love hearing from you!
— LEGO (@LEGO_Group) June 9, 2021
THE LEGO GROUP REVEALS ELEGANT NEW TYPEWRITER
SET BASED ON WINNING FAN DESIGN
Date: 9th June 2021
The LEGO Group has revealed the new LEGO® Ideas Typewriter set which is set to delight the most seasoned wordsmiths and fans of all things vintage. Designed by LEGO fan, Steve Guinness from Chester, UK, as part of the LEGO® Ideas platform, the LEGO Ideas Typewriter is based on a contemporary typewriter model of a bygone era, including the one used by LEGO Group founder Ole Kirk Christiansen.
Intricately designed to mirror the function and tactility of a classic typewriter, the LEGO Ideas Typewriter features a center typebar that rises each time a letter key is pressed, linked to the carriage which moves across as you type, as well as a platen roller that real paper can be fed into.
In a fitting nod to the lost art of letter writing, the premium quality LEGO Typewriter set also comes with a letter written and signed by Thomas Kirk Kristiansen, chairman of the LEGO Group and a fourth-generation member of the family which still privately owns the business to this day.
The original concept for the typewriter came through LEGO fan Steve Guinness’ submission to the LEGO Ideas platform, a LEGO initiative that takes new ideas that have been imagined and voted for by fans and turns them into reality. Discussing his idea, Steve said: “I wanted to create something totally different from anything that LEGO has ever done before and showcase that you really can make anything out of LEGO. I bought a vintage typewriter for my research and then played around with bricks and the mechanism until I was happy with the design. I hope it will bring nostalgia to adult fans like me, and wonder and curiosity to younger fans who might not have ever seen a real typewriter!”
While the concept of the typewriter dates back to the early 18th Century, Steve’s design, and the LEGO design team’s development of it, captures the styling cues of the modern 20th century typewriters, which still have a cult following today.
Federico Begher, VP of Global Marketing at LEGO Group commented: “It’s not hard to see why the vintage typewriter has such enduring appeal, and Steve’s incredible replica is a thoroughly worthy LEGO Ideas success story.
“For many, the escape from the connected world to the simplicity of the typewriter is a similar experience to the mindful process of building with LEGO bricks. Here, we have a LEGO set that combines these two worlds seamlessly and like its real-life counterparts, is something LEGO fans will be proud to display in their homes.”
The LEGO Typewriter is available to buy from 16th June 2021 via LEGO VIP early access and will be on sale on LEGO.com/ideas from 1st July.
FURTHER PRODUCT INFO: LEGO® TYPEWRITER 21327
· Age – 18+
· Model measures:
o Height: 12cm
o Width: 27 cm
o Length: 26 cm
· 2079 pieces
· Based on an original LEGO Ideas design by Steve Guinness, which achieved over 10,000 votes of support via the LEGO Ideas platform
· Features include a center typebar that rises each time a letter key is pressed, linked to the carriage which moves across as you type, as well as a platen roller that real paper can be fed into.
· Every set comes with a signed letter from Thomas Kirk Kristiansen, chairman of the LEGO Group, translated into 43 different languages
· Price: $199.99/€199.99/329.99 AUD/ 269.99 CAD