The LEGO Group are taking over the Southbank Centre, London, for two days full of fun & activities!
Visitors will be able to take part in a ‘She Built That‘ music video experience that features The LEGO Group’s new song She Built That – a reimagined version of RUN DMC’s 80s classic, It’s Like That. She Built That is part of a wider campaign focused on encouraging young girls to redefine and reclaim what it means to be a builder and celebrate their creativity. Also available is a buildable mini LEGO Boombox set as part of the Make & Take event.
Limited spaces are available now for the two-day event, to guarantee a spot, book a free ticket at here. The LEGO Summer Takeover will take place 5th and 6th August, read the press release below for more information.
Official details:
THE LEGO GROUP SOUTHBANK CENTRE TAKEOVER: FREE FUN-FILLED SUMMER HOLIDAY ACTIVITIES, FROM BECOMING A MUSIC VIDEO SUPERSTAR TO A LEGO FRIENDS PARTY POP-UP
Two fun-filled LEGO® experiences are landing at the Southbank Centre on the 5th and 6th August – the She Built That music video experience and the LEGO Friends Paw-some Summer Party
Little ones aged 6-12 are invited to dance, direct, and star in a real crowd-sourced music video at the Southbank Centre, appearing at the same venue that has been graced by music greats like Little Simz, Elton John, and David Bowie
Creativity will take centre stage, with the music video featuring The LEGO Group’s new song She Built That – a reimagined version of RUN DMC’s 80s classic, It’s Like That
She Built That is part of a wider campaign focused on encouraging young girls to redefine and reclaim what it means to be a builder and celebrate their creativity
Limited spaces are available now for the two-day event (5th & 6th August). To guarantee a spot, book a free ticket at the link
Visitors to the LEGO Friends Paw-some Summer Party pop-up, near the London Eye, will be able to express their creativity and style based on their favourite Friends characters! From glitter hair styling stations to pet party crafts – this paw-some party is not to be missed!
On Tuesday 5th and Wednesday 6th August, The LEGO Group is taking over London’s iconic Southbank Centre for a two-day extravaganza to keep little ones entertained over the summer holidays.
The fun-filled activities include, a She Built That music video experience – a high-energy, girl-powered event like no other, and a LEGO® Friends® Paw-some Summer Party – a place to let creativity flow with your favourite LEGO Friends characters.
Girls and boys aged 6–12-years-old can take part in the first music video to be directed and performed by kids. The crowd-sourced music video will see them dancing to the She Built That anthem at the Riverside Terrace Stage at the Southbank Centre, the same venue where hit-making legends have performed, such as Little Simz, David Bowie and Elton John.
The mini dance troupe will boogie along to The LEGO Group’s reimagined 80s hip-hop hit, created to encourage girls to redefine and reclaim what it means to be a builder and celebrate their creativity.
As part of Southbank Centre’s summer long Dance Your Way Home programme, the experience is a celebration of creativity, confidence and camera-ready fun! Each hands-on session gives participants the chance to learn choreography from the renowned ZooNation: The Kate Prince Company. They’ll also have the opportunity to take on behind-the-scenes roles, contributing to directing, styling, and shaping the story – with the video being officially released to the public.
Much-loved dance influencers—including Brooke and Jessie, Trend Kids, Starr Kiely, and Laurie Elle—will also be joining the two-day event, where there will be the exciting opportunity to meet them in person and dance alongside them.
Visitors will also have a chance to build their own custom LEGO brick boombox to take home for free, before hitting the LEGO dancefloor to show off their best moves – there will be over 400 spots available across seven free sessions.
Spaces are limited and expected to book up fast. To guarantee a spot, grab free tickets now at the link. Walk-ins will also be permitted on the day, subject to availability. Read all about the She Built Campaign and watch the music video here.
To top it off, attendees can also head to the LEGO Friends Paw-some Summer Party pop up down on the Queen’s Walk, located just a 5-minute walk from the music video experience, near the London Eye.
There’s something for everyone at the summer celebration, whether it’s hairstyling or craft activities. At Faraji’s salon, little ones can get a creative ‘glow-up’ with hair glitter and clip-in brick braids inspired by their favourite LEGO Friends’ characters, before taking some snaps in the LEGO Friends photo-booth to show off their new look. Bringing their inner artist to life at The Craft Party Station, visitors can design their own pet party banner to become part of the paw-some party decorations. Just in case that wasn’t enough, they can even customise and style their own LEGO Friends mini doll and take home a mini LEGO Friends set to build at home.
The pop-up will be open from 10am to 7pm on the 5th and 6th August, and all you need to do is turn up ready to party, LEGO Friends style.
She Built That music video experience
- Date: Tuesday 5th & Wednesday 6th August – 5th August – 13:00-14:15, 15:00-16:15 | 6th August – 10:00-11:15, 11:45-13:00, 13:30-14:45, 15:00-16:15
- Time: 1hr 15 minute sessions
- Who: For girls aged 6-12 years old, but all children under the age of 14 will be welcome
- Location: Queen Elizabeth Hall, Southbank Centre, Belvedere Road, London, SE1 8XX
- Ticketing: Free to attend, click here to book for the best chance of attending. Walk-ins are available on the day, but are subject to availability
LEGO Friends Paw-some Summer Party
- Date: Tuesday 5th & Wednesday 6th August
- Time: Open from 10am until 7pm each day
- Who: For girls aged 6-12 years old, but all children under the age of 14 will be welcome
- Location: The Queen’s Walk, on the South Bank
- Ticketing: Free to attend; no booking needed!
Southbank Centre partnership
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The LEGO Group is an official partner of Southbank Centre’s families programme
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